The idea behind a “social browser” is nice, but not useful. It doesn’t solve a problem.
A few days ago RockMelt launched, a new Chromium-based browser that already integrates a few addons that make it easier to share stuff on Facebook and Twitter and to stay in touch with your online friends.
Ok, but who needs it? Flock tried to do something similar a few years ago with a “social Firefox”, now moved to Chromium and they are still pretty invisible to the masses. Now what? Another one? I compared my Chrome setup with RockMelt…. hey, my setup is way better and more powerful!
Google built Chrome with the aim to create an environment more similar to an OS than to a browser (as we were used to), where web applications could offer a way richer user experience, similar to desktop ones. At his point, I firmly believe developers should focus on web apps and to make their desktop apps quickly move to the cloud. Last but not least, thanks to great tools like Appcelerator, they can also target the growing number of mobile users who ask for apps that can make their life easier.
Maybe the VCs who invested in RockMelt are wiser than me. But I don’t want another browser. Thanks.
- Socialize Chrome Without Switching Browsers (aka, Who Needs RockMelt?) [Video] (lifehacker.com)
- RockMelt: A New Browser with a Social Network Bent (dailyfinance.com)
- RockMelt: A Chrome-based Browser for the Facebook Generation (speedofcreativity.org)
- RockMelt, the social web browser that lives in the clouds (browsermedia.co.uk)
- RockMelt and Facebook – friends with each other, but what about you? (nakedsecurity.sophos.com)
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